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REPS AI · The operating layer

The AI operating layer for fitness professionals.

Not a chatbot. Not an AI personal trainer. REPS AI runs across your whole Pro workspace — drafting programmes, summarising check-ins, scoring leads, flagging risks and ranking your next move. You stay the coach. AI handles the noise.

  • REPS Pro
  • Trainer-reviewed by design
  • No extra add-ons
The problem REPS AI solves

Most fitness pros don't have a productivity problem. They have a signal problem.

The admin doesn't stop. Enquiries pile up, check-ins go unread, clients quietly slip. By Friday you can't tell what mattered. REPS AI exists to surface the signal — and draft the response — before something important goes missed.

Without REPS AI

Noise. All of it the same colour.

  • 12 enquiries you haven't replied to
  • Six check-ins you haven't read
  • Three clients quietly slipping
  • A programme draft you keep putting off
  • An invoice that failed last week
  • A waiver still waiting on a signature
  • Five DMs that need a real answer
  • No clear sense of what matters most today

Everything urgent, nothing prioritised. The best coaches still miss the moment a client decides to leave.

With REPS AI

Signal. Ranked. With a drafted next step.

  • Today's needs-attention list, ranked by impact
  • Six check-ins summarised into one card
  • Three at-risk clients flagged with a drafted reply
  • A 12-week programme drafted, ready to review
  • Failed payment surfaced before it's awkward
  • Outstanding forms chased automatically
  • Hot leads scored and answered in your tone
  • One clear next move for the week

AI suggests. You decide. Nothing ships to a client without your review.

Across the whole workspace

One AI layer. Every part of your coaching business.

REPS AI isn't a feature you open. It runs across the entire Pro workspace — every stage of the day, drafting and ranking quietly in the background.

  1. 01

    Enquiries

    Scored by intent. Drafted reply waiting.

  2. 02

    Onboarding

    Forms chased. Welcome flow personalised.

  3. 03

    Check-ins

    Read, summarised, ranked by who needs you most.

  4. 04

    Programmes

    Drafted in seconds from a one-line brief.

  5. 05

    Nutrition

    Meal plans drafted. You review and approve.

  6. 06

    Bookings

    Open slots suggested. Reminders timed for replies.

  7. 07

    Payments

    Failures and renewals flagged before they slip.

  8. 08

    Retention

    Risk alerts before a client ghosts.

  9. 09

    Content

    Posts and captions drafted in your tone.

  10. 10

    Next Move

    The single highest-leverage action this week.

What needs you, ranked

Every morning, REPS AI tells you what to do first — and drafts it.

The dashboard a Pro account opens to: a ranked needs-attention list built from the real signal in your workspace. Not a generic to-do feed.

REPS
  1. 1

    What needs you first

    AI re-ranks your day by impact — the message that wins a client, the check-in that prevents a churn.

  2. 2

    Lead intent score

    Every enquiry rated hot, warm or cold from the signal in the message — not the order it arrived.

  3. 3

    Check-ins, summarised

    Six client check-ins reduced to a single card: who's on-track, who's drifting, who needs a reply.

  4. 4

    Risk alerts

    Adherence, mood and cadence watched in the background — and surfaced before the client ghosts.

  5. 5

    Drafted replies

    Every flagged item comes with a first-draft reply in your tone. You edit, approve, send.

  6. 6

    Next Move card

    One ranked action for the week — the call, the price change, the package to push.

Check-ins and progress

Six check-ins, read for you — without losing what matters.

REPS AI reads every check-in, pulls out the trend, drafts the reply and flags who actually needs a human conversation this week.

REPS
Check-ins

The change to make, the reply to send, the client who needs you most.

Adherence, weight, mood, sleep and training notes summarised into one card per client. The headline up front. The detail one click away. A drafted reply waiting for your sign-off.

  • Six client check-ins summarised into one card
  • Headline change to make, in plain English
  • Trends across weight, adherence, mood and sleep
  • A drafted reply you can edit in seconds
  • Flags for clients who need a real human conversation
Programmes and coaching

A 12-week plan, drafted in seconds. Yours to edit in minutes.

Describe the client in one line. REPS AI drafts a structured programme with the right exercises, sets, reps and video demos. You tweak the parts that matter and publish.

REPS
Programme writer

The blank-page problem, gone. The coaching, still yours.

AI handles the scaffolding — structure, progressions, exercise selection, demo videos. You bring the judgement — the why, the where to push, the where to ease off. The result is a plan that's faster to ship and unmistakably yours.

  • 12-week plans drafted from a one-line brief
  • Exercises, sets, reps and video demos auto-attached
  • Progressions and deloads suggested, not enforced
  • Templates learn from the programmes you actually publish
  • Every draft is yours to edit, restructure or discard
Meal planning and nutrition

Meal plans drafted for review — never published without you.

Goals, preferences, intolerances and history go in. A structured plan with macros, swaps and a shopping list comes out — every time flagged for your review before it reaches a client.

REPS
Nutrition drafts

Drafts. Trainer reviews. Trainer approves.

REPS AI is not a registered dietitian. Nutrition drafts are starting points for trainers and qualified nutritionists to review against their client and their scope of practice — not advice to publish unread.

  • Meal plans drafted from goals, preferences and intolerances
  • Macros and totals calculated, not guessed
  • Swaps suggested when a client doesn't like a meal
  • Shopping lists generated alongside the plan
  • Every plan flagged for your review before it reaches the client
Operations and admin

The admin stops being your second job.

Lead scoring, drafted replies, payment chases, form follow-ups, booking suggestions — handled in the background so you can stay in the coaching.

REPS
Admin assistance

The chase, the reminder, the reply — drafted, timed and ready to send.

REPS AI watches your inbox, your bookings and your payments — surfaces what needs action, drafts the response, and times the chase for when a client is most likely to reply.

  • Hot leads scored and bumped to the top of your inbox
  • First-draft replies written in your tone of voice
  • Failed payments and renewals surfaced before they slip
  • Form chases and reminder timing chosen for response, not noise
  • Booking suggestions based on the slots clients actually take
Profile and Shop Front

Your storefront, written in your voice — not a templated AI blurb.

REPS AI tightens your bio, sharpens your service copy and surfaces the review quotes that earn trust — so your profile and Shop Front work harder without sounding generic.

REPS
Profile and Shop Front

The copy that converts — drafted from the words you already publish.

Drafts learn from your real reviews, your real client outcomes and your real tone of voice. So the storefront sounds like you, not a templated assistant.

  • Profile bio drafted from your specialisms and reviews
  • Service descriptions tightened for clarity and search
  • Review highlights summarised into trust quotes
  • Shop Front sections suggested based on what converts
  • On-brand copy across profile, Shop Front and posts
The AI Command Centre

One screen. Every AI suggestion. Every estimated impact.

The Command Centre is where REPS AI shows its hand — the Next Move, the risk alerts, the drafted programmes and replies — with a modelled impact next to every suggestion, so you can decide what's worth your time.

REPS
REPS AI · Live
Mon 09:14
Next Move · Monday
Raise your 1:1 rate to £85 for new clients.

Your last 12 enquiries converted at 67%. You're under-priced for your area by ~£12/session.

Estimated impact+£480/mo
Risk alert
3 clients off-track

Adherence below 60% this week. Drafted check-in ready.

Review queue
Programme writer
"12wk hypertrophy, 4×/wk"

Drafted · 48 sessions · video demos attached

Open draft
  1. 1

    Next Move · Monday

    A single highest-leverage action — drafted from your real numbers, not generic advice.

  2. 2

    Live status pill

    REPS AI runs in the background across your business — never a chat window you have to remember to open.

  3. 3

    Risk alert

    At-risk clients surfaced with a drafted check-in — ready to review and send.

  4. 4

    Programme writer

    Describe the client in one line. A 12-week plan drafted with sets, reps and video demos.

  5. 5

    Estimated impact

    Every suggestion shows the modelled outcome — so you can decide whether it's worth your time.

Built for every kind of pro

What REPS AI looks like for…

The operating layer stays the same. The leverage flexes to how you actually run your business.

Solo personal trainer

Stop drowning in admin. AI reads the check-ins, scores the leads and flags who needs you most this week.

Online coach at scale

Manage 60+ clients without losing the personal touch. AI summarises so you can spend time replying, not reading.

Small-group coach

Programme drafts and content posts ready in seconds — so the admin doesn't eat your coaching hours.

Studio or gym team

Shared AI workspace across the team. Every coach sees the same risk alerts and Next Move cards.

Specialist coach

Nutrition drafts, screening summaries and risk flags — always trainer-reviewed before reaching the client.

Content-led coach

Posts, captions and lead magnets drafted on-brand from a one-line brief. You approve and ship.

Verified vs Pro

Verified gets you found. Pro gives you the AI operating layer.

REPS AI is a Pro pillar. Verified covers the public side — profile, verification, visibility, reviews. Pro adds the operating layer: ranking, drafting, summarising and flagging across your business.

Verified£99 / year

Public verified profile, directory presence, reviews and a basic enquiry inbox. No AI ranking, drafting, programme writing or risk alerts.

See what Verified covers
Pro£59 / month · Founding

Everything in Verified, plus the full REPS AI operating layer — Next Move cards, check-in summaries, programme drafts, nutrition drafts, risk alerts and on-brand content.

See Pro pricing
AI capabilityVerifiedPro
Public verified profile and reviews
Basic enquiry inbox
AI lead scoring and drafted replies
AI check-in summaries
AI programme writer
AI meal-plan drafting (trainer-reviewed)
AI client risk alerts
Weekly Next Move cards
AI content drafts in your tone
AI profile and Shop Front suggestions
Common questions

What REPS AI does — and what it deliberately doesn't.

Founding pricing — locked for life

Make better decisions, work faster, stay
on top of every client.

REPS AI runs across your whole Pro workspace — drafting, ranking and flagging in the background. You stay the coach. The admin runs itself.